We seek a highly motivated and experienced SEO Specialist to join our dynamic marketing team. The ideal candidate should have a deep understanding of search engine optimization strategies, trends, and best practices. As an SEO Specialist, you will be responsible for implementing and managing the SEO initiatives for businesses across various industries.
Key responsibilities:
- Conduct thorough keyword research to identify high-value target keywords.
- Analyze and select keywords based on relevance, search volume, and competition.
- Optimize website content, meta titles, meta descriptions, and headings for search engines.
- Implement on-page SEO best practices to improve overall website performance.
- Conduct technical SEO audits to identify and address issues affecting search engine rankings.
- Collaborate with the development team to implement technical SEO recommendations.
- Develop and execute content strategies to attract and engage target audiences. Collaborate with content creators to ensure content aligns with SEO goals.
- Implement effective link-building strategies to increase the website's authority.
- Identify and pursue opportunities for backlink acquisition through outreach and relationship building.
- Use analytics tools to monitor website performance and track key SEO metrics.
- Generate regular reports on SEO performance and provide insights for continuous improvement.
- Stay abreast of industry trends, search engine algorithm updates, and best practices in SEO.
- Recommend and implement new strategies to adapt to evolving search engine algorithms.
- Collaborate with cross-functional teams, including marketing, development, and design, to integrate SEO best practices into various aspects of the business.
- Manage and optimize Google My Business (GMB) profiles for clients, ensuring accurate business information, compelling business descriptions, and positive customer reviews.
- Audit and manage local business citations to ensure consistent and accurate business information across online directories and platforms.
Skills Required:
- Strong analytical skills
- Proven experience as an SEO Specialist or similar role.
- In-depth knowledge of search engine algorithms and ranking factors.
- Proficiency in SEO tools such as Google Analytics, SEMrush, Moz, etc.
- Strong analytical and problem-solving skills.
- Excellent communication and collaboration skills.
- Up-to-date with the latest trends and best practices in SEO.
- Familiarity with local search platforms and online directories.
- Agency Experience is a must.
If you are passionate about driving organic growth through effective SEO strategies and have a proven track record of success, we encourage you to apply. Join our team and contribute to the success of our online presence.